
Late 80s
1988 saw a disastrous attempt to take the festival in a mainstream commercial pop direction, dominated by the likes of Starship, Squeeze, Bonnie Tyler and Meat Loaf (who was "bottled" off stage), and the ensuing recriminations eventually saw the ousting of original festival promoter Harold Pendleton by the Mean Fiddler Music Group organisation.
Pendleton initially tried to continue at a new site near Newbury using the name "Redding Festival" but this failed to take off. Meanwhile, the official Reading Festival, now under Mean Fiddler guidance, continued at the Thames-side site in Reading, pursuing an almost completely Goth and indie music policy that alienated much of the traditional fan base and saw attendances continue to fall.
The future of the festival looked in doubt at this point. However, things were to improve from 1992 onwards as the festival broadened its musical policy and attendances gradually increased.
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